牌 calligraphy

牌

signboard; plaque; plate; tablet (CL:塊|块[kuai4]); brand; trademark; mahjong tile; domino; playing card (CL:張|张[zhang1]); (bound form) fixed pattern for lyrics or set melody in classical poetry or music (used in 詞牌|词牌[ci2 pai2] and 曲牌[qu3 pai2])

Closest English meanings

sign·brand·card

The Calligrapher — Yǔ Jiānwú 庾肩吾

Liang scholar-critic who authored Shupin, the first systematic graded ranking of calligraphers.

南朝梁 calligrapher (), master of regular script — known for 《书品》. Liang dynasty (Southern Dynasties)

Cultural Story

牌 is a sign, tablet, or brand, a board bearing a mark. City gates hung 招牌 signboards; guilds carried 牌 of membership. In Tang and Song, 牌 tokens granted passage, and 金牌 gold tablets rewarded merit. The Shuihuzhuan's heroes read 牌 of command. The char is the marker that names, authorizes, and announces who and what stands before you.

Common words & phrases

  • 牌子 sign · brand
  • 招牌 signboard
  • 品牌 brand
  • 扑克牌 playing cards
  • 金牌 gold medal

Read the story behind the character

In the modern world

Shops hang a 招牌 signboard and build a 品牌 brand we trust; a 牌子 sign marks the restroom. We play 扑克牌 playing cards on the train, and an athlete wins a 金牌 gold medal on TV. From the noodle shop's 牌子 to a global 品牌, the 牌 tells you what you are buying before you taste it.

Why this character belongs on skin

A plaque over the gate; a card turned face-up on the table; the name-board that tells the world whose house this is. 牌 is identity made public, the insignia you cannot take back. Merchants hung their shop signs like proclamations; warriors carried banners into smoke because men need something to rally to. And in the card game, the牌 in your hand is fate dealt face-down — the hand you did not choose, played with whatever nerve you own. There is swagger in this character and there is also duty: a name displayed is a name defended. Wear it as your standard, your mark on the door. Let it say what a banner says to a tired army: this is who we are. Hold the line.

Own this character

Purchase delivers the original SVG of this glyph, brushed by Yǔ Jiānwú 庾肩吾, ready to place on skin, paper, or screen.